TELECOM Digest OnLine - Sorted: TelecomDirect News Daily Update - August 11, 2006

TelecomDirect News Daily Update - August 11, 2006

telecomdirect_daily (
Fri, 11 Aug 2006 11:36:42 -0400 (EDT)

PricewaterhouseCoopers Presents
The TelecomDirect News Daily Update
For August 11, 2006

Russia: MTS Agrees to Deal with BBR Saatchi&Saatchi, VimpelCom with
Warner Music

Russia's leading mobile operator, Mobile TeleSystems (MTS), has
selected Israeli advertising agency BBR Saatchi; Saatchi to lead
its advertising campaign, and has also appointed renowned Russian
film director Yury Grymov as new creative director, according to
press reports. Prime-Tass estimates that the deal with BBR ...

Poland: Ericsson Selected to Manage Polkomtel's GSM/W-CDMA Networks

Poland's number-three mobile operator, Polkomtel, has selected
Swedish vendor Ericsson for its three-year managed services contract.
According to the terms of the deal, Ericsson will manage the design,
development, deployment, and integration of Polkomtel's new
multi-vendor GSM/W-CDMA network in northern and western Poland from
1 ...

Next-Gen DA: Assisting Carrier Revenue Through Outsourced Directory Assistance

Americans spend more than $7 billion calling 411, making it not
only a lucrative revenue stream but a proven communications
channel for carriers. Seeing the opportunity, outsourcers are
offering network operators ways to leverage the service everyone
uses to gain value-added revenue, and differentiate their
offerings. The average ...

Will Industry Get Its Zoove On?

The rollout of the industry's common short code did wonders to
promote SMS and catapult wireless into mainstream marketing. But
the creator of a rival mobile marketing technology says short
codes and keywords haven't lived up to expectations. They're too
cumbersome and limit spontaneity, says Tim Jemison, CEO and
founder of ...

Cable Companies, Verizon Bet on AWS Licenses

WASHINGTON -- After two rounds of bidding in the FCC's
Advanced Wireless Services (AWS) auction, Verizon Wireless and
Cablevision look to be among the top bidders for choice licenses.
CellCo Partnership, which is also known as Verizon Wireless,
placed a $62 million bid on a regional license that covers the
western United States ...

Access Charges: US LEC, Qwest Secretly Settle Suits

Competitive local exchange carrier US LEC and incumbent Qwest
Communications say they've settled their interexchange carrier
access-revenue lawsuit dispute, ending the litigation on the
matter between them. Terms of the agreement -- reflecting several
such legal battles around the country in general -- weren't
disclosed, ...

Andiamo Crew Reunites With Cisco

Former Cisco Systems Inc. spin-in exec Mario Mazzola is back in
the fold -- or 80 percent there, anyway. Late yesterday, Cisco
announced it's taken 80 percent ownership of Nuova Systems, the
startup founded by Mazzola, Luca Cafiero, Prem Jain, and Soni
Jiandani -- a quartet of former Cisco executives who left the
company ...

TelecomDirect Editor <>
Copyright (C) 2006 PricewaterhouseCoopers.

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