TELECOM Digest OnLine - Sorted: Google Now Offers 'Traffic Maps'

Google Now Offers 'Traffic Maps'

Reuters News Wire (
Tue, 25 Jul 2006 13:23:45 -0500

Google Inc. said on Tuesday that the company has begun offering mobile
phone users in more than 30 major U.S. cities the capacity to view
highway maps with "live" traffic data.

The Mountain View, California-based company said that Google Maps for
Mobile would allow mobile phone users to chose a destination within
Google Maps and select "show traffic," said Gummi Hafsteinsson,
product manager of Google Maps for Mobile. Google Maps calculates the
route to the location.

Highway traffic information is sent to the phone, with road conditions
highlighted in three colors: -- red for congested, yellow or orange
for slowdowns, and green for smooth sailing.

The service can be found on mobile phone Web browsers at

Rival Yahoo Inc. offers live traffic conditions on its computer-based
map service, but it does not yet provide a mobile phone version for
Yahoo maps.

Google said it is offering comprehensive data on traffic conditions in
more than 30 major U.S. metropolitan areas and partial information in
an unspecified number of other areas. Traffic data is available only
in the U.S. market.

Copyright 2006 Reuters Limited.

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