TELECOM Digest OnLine - Sorted: Re: Is 'Transitional Fair Use' The Wave Of The Future?

Re: Is 'Transitional Fair Use' The Wave Of The Future?
Fri, 17 Dec 2004 19:24:49 EST

>> [TELECOM Digest Editor's Note: Do you remember *many, many* years
>> ago when cable television was first getting underway how 'they' said
>> cable would be a better deal 'since there would not be any
>> commercials; it is all paid for by your cable fees'. What a joke
>> that was. Of course that was long before they started showing
>> commercials in the movie theatres (where you had bought a five or
>> six dollar ticket to watch a movie also.) PAT]

This seems a strange memory, since I remember commercials in movie
theaters in Perry, Oklahoma, in the 1930s, when I was not yet even a
teenager. A few years later I was working as a projectionist in those
same theaters, and running the commercials along with the rest of the
show. This would have been in the 1940s, perhaps into the 1950s.

Most of the commercials for movie theaters were produced by the
Alexander Film Company of Colorado Springs, Colo. One which probably
had a lasting effect on commerce, and which most people from that time
will still remember is the one where the audio was the song "Twice as
much and for a nickel, too ... Pepsi-Cola is the drink for you."

Surely they ran them in Independence, too, and pretty much everywhere
in the country, including theaters in cities.

Wes Leatherock

[TELECOM Digest Editor's Note: Maybe, but I do not remember, sorry.

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