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TELECOM Digest     Mon, 12 Jan 2004 00:26:00 EST    Volume 23 : Issue 17

Inside This Special Issue:                    Editor: Patrick A. Townson

    Wall Street Journal Special Report on VoIP (Marcus Didius Falco)

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Date: Sun, 11 Jan 2004 22:21:49 -0500
From: Marcus Didius Falco <falco_marcus_didius@yahoo.co.uk>
Subject: Wall Street Journal Special Report on VoIP


[TELECOM Digest Editor's Note: This special issue of the Digest is
devoted to VOIP phone service. It will appear in the Telecom
Archives in the special reports section. My thanks to Marcus Falco
and John McMullen (johnsmac group) for allowing us to use it.  PAT]

* Original: FROM..... John McMullen

 From the Wall Street Journal:

http://online.wsj.com/article/0,,SB107350810527282200,00.html?mod=sr%2Dtechnology2004%2D1%5F2

SPECIAL REPORT: TECHNOLOGY

Ready for Prime Time

A new Internet-based phone technology has an un-catchy acronym:
VOIP. But don't be fooled: It could make dramatic changes in the way
businesses operate.

By PETER GRANT

Bruce Cumming hardly ever touches his office phone anymore.

When he wants to call someone, Mr. Cumming simply clicks on the name
in the contact list in his computer's Microsoft Outlook program. The
number rings and, when someone answers, he talks to them on his
speaker phone.

The vice president of National Money Mart Co., a financial-services
firm based in Victoria, British Columbia, also uses his computer to
check voice mail, set up conference calls, and forward calls to his
cellphone, home phone or any other number when he leaves the
office. Recently, on a trip to National Money's Philadelphia office,
Mr. Cumming plugged his laptop into the data network there and it
became his office phone, with all the features that it offers back
home. If someone called his number in Victoria, his laptop rang in
Philadelphia.

"When I called out, people would look at their caller ID and see my
Victoria number," Mr. Cumming says. "They'd say, 'I thought you were
in Philadelphia.'"

These phone features became available earlier this year after National
Money Mart installed a phone system from Mitel Networks Corp. that uses a
new Internet-based phone technology known as VOIP, or voice over Internet
protocol.

It's not a catchy name, but get used to it all the same. At the very
least, telecom experts say, most business phone systems eventually
will convert to VOIP for cost savings and the wide range of new
features the technology offers, like improved conference calling, and
combining voice and e-mail messages on one directory, and, eventually,
video phones. At most, they say, the technology could make dramatic
changes in the way businesses operate, comparable to those made by the
Internet and the PC.

Second Chance

VOIP works by transforming voice into data and then transmitting it
over the Internet or some other data network in the same way text,
photos and e-mail are sent. Introduced in the mid-1990s, it was one of
the many new technologies that initially overpromised and
underdelivered, creating great frustration for early adopters and huge
losses for early investors.  Some of the earliest businesses that
installed VOIP were very critical of the sound quality. And even
today, there are occasional kinks like echoes and shuttering sounds if
data is lost in transmission. Still, enough improvements have been
made to prompt businesses to take a second look at VOIP as a way of
increasing efficiency and productivity and cutting costs.

By the end of this year, about 20% of the new phones being shipped to
U.S.  businesses will use VOIP technology, according to Yankee Group,
a technology consulting firm based in Boston. By 2007 that figure
should exceed 50%, and eventually almost all of the new phones shipped
will use VOIP, Yankee Group predicts. Almost all of the research and
development being done by phone-system developers -- including Mitel,
based in Kanata, Ontario, Cisco Systems Inc. of San Jose, Calif.,
Nortel Networks Corp. of Brampton, Ontario, and Avaya Inc. of Basking
Ridge, N.J. -- is on VOIP.

"The technology is ready for prime time," says Malcolm Collins,
president of Nortel's enterprise networks division.

VOIP can make a wide range of existing phone features easier to use,
because when voice is turned into data it essentially becomes another
application on the computer. For example, many conventional business
phone systems give workers the ability to see a log of their calls or
to program phones to ring at home or on their cellphones. But
activating these features means pushing a bunch of buttons on the
telephone. With VOIP, setting them up just takes a couple of clicks of
the mouse. Setting up a conference call with standard phones often
requires the assistance of an operator. With VOIP, it involves a
simple click-and-drag operation on the computer screen, putting a
cursor on the names of the conferees. As people join and exit the
call, their names are added or subtracted on the screen.

Features also can be combined with other data applications. For
instance, voice mail and e-mail can be combined in a single
directory. "It makes it easy for a lawyer who's been at a deposition
all day and has to travel out of town," says Bill Costello, technology
chief at Banner & Witcoff. "They can download their master mailbox to
their laptop and head for the airport." The Washington-based law firm
installed an Avaya VOIP system a year ago.

Then there are features that weren't possible on conventional phone
systems that allow for customization. Take the police department of
Bend, Ore., which installed a Cisco VOIP system starting two years
ago. Police investigators wanted to verify that a suspect they were
seeking was at a particular phone number in California. Technicians
were able to set up a call so that it wouldn't be identified on the
other end as coming from the police department, says Steve Meyers, the
city's information technology director. Instead, it showed the call
coming from a phony name and number.  The suspect "picked up the phone
and they talked to him briefly," says Mr.  Meyers. "They knew where he
was."

Another plus for VOIP is its portability. VOIP phones with a
particular phone number can be taken anywhere, connected to a
broadband connection and still receive calls at the same number. That
means employees can easily and inexpensively move desks or work from
home or a hotel and still get all the calls directed at their work
phone numbers. They keep all the features that their work phones have,
like four-digit calling to other extensions.

It's a cost-conscious manager's dream, because moving employees from
one location to another can be done without a technician. In October,
when Vegas.com, a business that runs one of the biggest Las Vegas Web
sites, moved its operations to a larger building in a suburban office
park, employees lost very little time, thanks to the VOIP phone system
the company purchased from Nortel.

"We did it in groups of four," says Howard Lefkowitz, president of
Vegas.com, a unit of Greenspun Media Group, Henderson, Nev. "Employees
unplugged their phones, carried them across the street and they
worked."

There are also savings on long-distance bills, given that VOIP calls
between offices cost the same as sending e-mail. The long-distance
bill of Banner & Witcoff dropped so much that the law firm received a
call from a long-distance representative at AT&T Corp. after it
installed its VOIP system. "They were concerned that we switched
carriers," says Mr.  Costello.

Always Within Reach

VOIP phone systems are proving especially useful in businesses that
rely heavily on roving employees, like a hotel or warehouse. Using
cordless VOIP phones, workers can stay in touch with managers as well
as enter data in the business's computer system.

A maid in a hotel, for instance, can use her phone to let the front
desk know when a room is cleaned or when she's running out of shampoo
and conditioner bottles.

The nurses at Erlanger Health System, which operates a medical center
in Chattanooga, Tenn., have been responding to patient calls faster
since the hospital installed a VOIP system a year ago, says John
Haltom, the center's network manager. They now make their rounds with
a cart that contains a laptop with an attached phone. They use the
laptop to enter patient reports. A nurse doesn't have to go back to
his or her station to see that a patient has been ringing the buzzer
for 15 minutes, because the calls go immediately to the phone.

"It takes the ball and chain off them," Mr. Haltom says.

VOIP also is making big changes in call centers, in some cases
enabling companies to replace big centralized facilities with virtual
operations.

For instance, all of JetBlue Airways' reservations agents work from
home using VOIP phones hooked into high-speed Internet
connections. Call centers also have begun to add features so agents
can go from instant messaging to e-mail to phone communication
quickly. Some businesses have set up systems to recognize certain
incoming numbers and give preferred customers special treatment.

Eventually, these new VOIP features in call centers may reduce the
numerous annoyances consumers often experience when calling them, like
having to give an agent account numbers and personal information after
having already punched them into the phone. Ravi Sethi, president of
Avaya, says the company already has installed some of these new
applications in its own call center. "The number of abandoned calls
went down," he says. "People were happier."

VOIP will trigger even bigger changes to the workplace in the future,
telecom experts predict. More employers will follow JetBlue's lead and
allow employees to work from home. The use of branch offices will
likely become more popular, since VOIP greatly reduces the cost of
interoffice phone calls. And more companies will begin the practice of
"hoteling," cutting space costs by assigning desks to employees who
travel a lot on a short-term basis. "You come into the office, log
into any phone and it takes on the appearance of your own phone," says
Robert Filby, a manager of the consulting firm Cap Gemini Ernst &
Young, which acquired a VOIP system from Cisco. "The [VOIP] technology
lends itself to that."

Businesses also can expect a wide range of new features. Major telecom
companies and small start-ups are busy developing new software that
will incorporate video phones, voice recognition, wireless technology
and other applications into VOIP systems.

"It's just like the Internet itself," says Steve Dimmit, a marketing
vice president with SBC Communications Inc., which has begun offering
VOIP systems to its business customers. "People are going to come up
with applications we haven't thought of before."

 -- Mr. Grant is a staff reporter in The Wall Street Journal's New York
bureau.

Write to Peter Grant at peter.grant@wsj.com

    ---------------------------------------------------------------

http://online.wsj.com/article/0,,SB107350780635649000,00.html?mod=article-outset-box

Technical Adviser
By LEE GOMES

Taking Net Calls for a Test Ride

Psst. Wanna make phone calls cheap and even free? Then remember these
four letters: VOIP.

Voice over Internet protocol, or VOIP, is the latest rumble in the
continuing Internet earthquake. By using the Internet to transmit
digitized telephone signals, VOIP is making possible all manner of
low- or even no-cost alternatives to traditional phone service, often
with just-as-good quality.

This is a user report on two of these offerings. The executive summary:
Try them both, since you can do so for free.

The first is from Vonage Holdings Corp., which calls itself "the
broadband phone company." At the prices this Edison, N.J., operation
is offering local and long-distance telephone service, it's little
wonder why regular phone companies are worried about VOIP.

Vonage's rates are low. Its most expensive regular plan is $35 a
month, which allows you to make unlimited calls in the U.S. and Canada
at no additional cost, and to call much of the rest of the world for
five cents a minute. And that's all you pay, since Vonage's services
are currently untaxed.

You can use Vonage if you have any sort of broadband Internet
connection, either a cable modem or DSL. Vonage ships you an adapter
that is the size of a paperback, which connects via a cable to your
broadband modem. Then, you plug any standard telephone into a phone
jack in the back of the Vonage adapter.

Your phone will now act like it's plugged into the regular phone
network, letting you make and receive calls to and from any other
phone.

My Vonage unit worked just like it was supposed to, right out of the
box; I got a dial tone the first time I picked up the headset. The one
difference is that you need to dial 1 and then the area code all the
time, even when making local calls.

How good is the voice quality? It's going to depend on the quality of
your local broadband link. Since I have a great DSL connection, my
Vonage phone sounded essentially the same as my regular telephone.

Others aren't going to have the same experience. When chatting with
Chip Cummins, a Vonage customer in Kingwood, Texas -- and a monster
VOIP phone buff -- his words would cut out in mid-sentence so often
that we had to switch over to regular phones.

Since Internet-service providers and broadband connections vary so
greatly, it's hard to know in advance what your experience will be
like.  The good news here is that Vonage gives you a free two-week
trial period.

And Vonage is worth checking out for reasons other than the low
prices.  For instance, you can call a local number to check your
voice-mail messages or you can check them online, and can even have
them e-mailed to you as sound file attachments.

My favorite Vonage trick: When traveling to a place that also has a
broadband connection, anywhere in the world, take your Vonage adapter
with you. A phone plugged into it will act just like your home phone,
sending and receiving calls at your regular home number, for no extra
charge.

When you sign up for Vonage, you can either transfer your current
telephone number to your Vonage set or the company can give you a new
one.  While some people may want to go all-Vonage right away, I would
recommend the latter course, at least initially, so you can be assured
you are comfortable with the voice quality. Later, if you want, you
can transfer your current landline number, severing ties to your
telephony past.

A very different approach to VOIP is Skype, a free and very popular
program, from a group of programmers in Denmark, that you download
onto your PC. You hook up a PC-style headphone (with separate plug for
the earpieces and microphone) to the sound card on your PC. Then, you
can talk for free with anyone else in the world who also is running
Skype and sitting, similarly equipped, in front of his or her PC.

When Skype works, it's great. But the software is very hit and miss,
both in terms of making connections and in the quality of the link
once it's there. Considering the price tag, though, it's hard to
complain. And the Skype folks promise continual improvements. (The
programmers plan to offer a professional version of Skype to companies
for a fee.)

Whatever its problems, Skype already is making one valuable
contribution to the world of telephony: When Skype is working right,
the sound quality is awesome -- like rich CD audio compared with the
tinny AM radio of regular phone calls.

The problem with regular phones is part hardware -- neither the
microphones nor speakers used in phones are anything remotely
resembling audiophile quality -- and part software, in that the
standards and specifications used to transmit voice signals don't
allow for much quality to begin with. There probably isn't a lot that
can be done with existing landline standards, since the industry is so
mature. But with any luck, engineers in the much newer worlds of both
mobile and VOIP telephone service will pay attention to voice quality
as they introduce new generations of service.

Skype sounds as good as it does, in part, because the headphones made
for PCs are vastly better than the sort used in most telephones,
either standard or mobile. That got me wondering about sound quality
on existing house phones; I noticed a dramatic difference, even on the
same line, between my Panasonic cordless handset (poor) and the AT&T
model (much better).

Which are the best phones to use for sound quality? Readers are
welcome to send in recommendations, which will be passed along in a
future column.

In that spirit, a recent column about browser shortcuts (Technical
Adviser, Oct. 20) omitted, due to authorial ignorance, one of the most
useful shortcuts of all.

With recent versions of Internet Explorer, if you simply type in the
address bar the name of the site you want to go to, such as "Yahoo,"
and then, while holding down the "Control" key, press "Enter,"
Explorer will automatically fill in everything else, including the
"http://www" beforehand and the ".com" afterward.

Try it with "Vonage" or "Skype." Your friends will say, "Cool, dude!"
And it is.

Write to Lee Gomes at lee.gomes@wsj.com

Copyright  2004 Dow Jones & Company, Inc.

*** FAIR USE NOTICE. This message contains copyrighted material whose
use has not been specifically authorized by the copyright owner. The
'johnmacsgroup' Internet discussion group is making it available
without profit to group members who have expressed a prior interest in
receiving the included information in their efforts to advance the
understanding of literary, educational, political, and economic
issues, for non-profit research and educational purposes only. I
believe that this constitutes a 'fair use' of the copyrighted material
as provided for in section 107 of the U.S. Copyright Law. If you wish
to use this copyrighted material for purposes of your own that go
beyond 'fair use,' you must obtain permission from the copyright
owner, in this instance, Dow-Jones and Wall Street Journal.

For more information go to:
http://www.law.cornell.edu/uscode/17/107.shtml

    "When you come to the fork in the road, take it" - L.P. Berra
    "Always make new mistakes" -- Esther Dyson
    "Be precise in the use of words and expect precision from others" -
     Pierre Abelard
    "Any sufficiently advanced technology is indistinguishable from magic"
     -- Arthur C. Clarke
     "You Gotta Believe" - Frank "Tug" McGraw (1944 - 2004 RIP)

                           John F. McMullen
                    http://www.westnet.com/~observer

[TELECOM Digest Editor's Note: My thanks once again to Marcus and the
johnsmac group for permission to publish this. For those new readers
who do not know, *I* have e-coupons available for Vonage. If you click
on the link I will send you on request, you will get one month of free
service, just for test driving Vonage. Actually you get the second
month free. No contracts or other obligations. To get an e-coupon for
a month of free Vonage service, just send a note marked 'not for
publication' to me and request it.  ptownson@telecom-digest.org You'll
be helping me and the Digest. Thanks! PAT]   

------------------------------

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End of TELECOM Digest V23 #17
*****************************


