---------------------------------------------------------------------- Message-ID: <20190423134252.GA22786@telecom.csail.mit.edu> Date: Tue, 23 Apr 2019 13:42:52 +0000 From: Bill Horne <bill@horneQRM.net> Subject: AT&T's controversial use of the term 5G 'E' even fooled tech billionaire Marc Benioff * AT&T has a controversial marketing tactic to promote its wireless network that fooled tech billionaire Marc Benioff into thinking he was connected to the latest and greatest in mobile networks - 5G. * AT&T renamed its 4G LTE Advanced Pro network for "5G E," with the "E" standing for evolution. It's not real 5G, which promises faster speeds and responsiveness. * By marketing LTE Advanced Pro networks as "5G E," AT&T has confused people and led some to incorrectly believe they're connected to a 5G network. * Visit Business Insider's homepage for more stories. https://www.ctpost.com/technology/businessinsider/article/AT-T-s-controversial-use-of-the-term-5G-E-even-13786080.php -- Bill Horne (Remove QRM from my email address to write to me directly) ------------------------------ Message-ID: <20190423143543.GA22992@telecom.csail.mit.edu> Date: Tue, 23 Apr 2019 14:35:43 +0000 From: Bill Horne <bill@horneQRM.net> Subject: Arizona joins majority of nation in enacting texting while driving ban PHOENIX - Arizona joined the majority of the nation in enacting a ban against texting and driving on Monday, four months after a Valley police officer was struck and killed by a man who admitted to texting behind the wheel. Gov. Doug Ducey signed House Bill 2318 into law during a ceremony attended by advocates, law enforcement, lawmakers and the family of Salt River Officer Clayton Townsend. https://ktar.com/story/2542965/arizona-joins-majority-of-nation-in-enacting-texting-while-driving-ban/ -- Bill Horne (Remove QRM from my email address to write to me directly) ------------------------------ Message-ID: <3087CC5C-BC25-4DC2-AEAF-FFC41AFB2A82@roscom.com> Date: 23 Apr 2019 00:33:07 -0400 From: "Monty Solomon" <monty@roscom.com> Subject: AT&T's 5G E marketing ploy is turning out to be a disaster AT&T may have just amicably settled a false advertising lawsuit with Sprint over its "5G Evolution" branding, but the company's apparent marketing strategy here is proving to be a disaster. Rather than taking a victory lap for arriving at real 5G faster than its US competitors - AT&T's actual 5G network currently supports more cities than Verizon's - the company is still clinging to a meaningless, confusing logo it refuses to walk away from. While AT&T has stated plainly that 5G Evolution isn't actually 5G, in that it doesn't meet the technical or speed standards to be classified as such, the end goal seems to be tricking its own customers into thinking they're accessing a next-generation network through pure obfuscation. The end result: a whole lot of confusion and news outlets, like The Verge, having to routinely stress that 5G E is a misleading attempt to gin up hype with no basis in hard data. https://www.theverge.com/2019/4/22/18511741/att-5g-e-marketing-ploy-disaster-misleading-claims-lawsuit-confusion ------------------------------ ********************************************* End of telecom Digest Wed, 24 Apr 2019